A pledge is an amount that a supporter offers to contribute if the crowdfunding campaign is successful.
If the campaign doesn’t reach its funding goal, then supporters will not be asked to settle their pledges.
If the crowd-funding campaign is a success, then supporters will receive an email offering various ways to transfer the pledged amount.
Two further attempts will be made to collect pledged amounts.
If these efforts are unsuccessful the pledge will be recorded as unpaid, but the amount pledged will be counted towards the success of the campaign.